SEO strategy & research
Understand what your audience searches for, where your site falls short and which opportunities deserve attention. A focused audit, keyword research and a practical roadmap.
SEARCH STRATEGY · CONTENT · LOCALISATION
Find your audience.
Speak their language.
Based in Tunisia. Working across languages and markets.
We help businesses become easier to find, understand and choose across markets. SEO, useful content and localisation, built around the people you want to reach.
Different markets. Different questions. One clear direction.
01 / Expertise
Start with the business.
Then build the search strategy.
Entering a new market, improving an existing site or bringing order to content at scale? We connect the commercial priority to the search, language and website decisions that support it.
Content that helps people decide
Turn complex offers into clear service pages, useful guides and editorial briefs. Organise the information around your customers’ questions and the next step they need.
SEO + localisation for expansion
Choose markets based on research, then adapt the search strategy, message and terminology. Additional markets and languages are scoped with your SEO project, using qualified partners where needed.
Editorial systems & delivery
Build a dependable way to brief, review and publish. We work with your writers, translators, designers and developers so strategy can become consistent execution.
ONE-OFF SEO PROJECTS
A clear scope.
A clear next step.
Start with one target market and one language. Choose the depth of planning or add written content. These are project fees, not monthly retainers.
01
Priority Page Plan
USD 800
10 priority-page plans
Search intent, target keywords and a recommended outline for each priority page. Planning only; finished page copy is not included.
What’s included
For one focused business area: keyword and intent mapping; suggested URL, title, meta description and H1; existing-page gaps; internal-link recommendations; a prioritized implementation checklist; and a 45-minute handover.
02
Expanded Cluster Plan
USD 1,200
A connected plan for 20 pages
A 20-page cluster plan, with page priorities and internal-linking recommendations. Planning only; finished page copy is not included.
What’s included
Up to three related clusters: keyword and intent mapping; suggested URLs, titles, meta descriptions and H1s; page gaps; pillar/support relationships; an internal-link matrix; overlap flags; a prioritized publishing sequence; and a 45-minute handover.
03
Topical Map + Writer Briefs
USD 1,700
Up to 40 mapped pages + 5 detailed briefs
A bounded topical map covering up to 40 pages, plus five detailed content briefs. The map is a plan, not 40 written pages; page copy is not included.
What’s included
One agreed topic or service area, up to five related clusters: keyword, intent and URL mapping; linking structure; priorities; and five detailed writer briefs specifying headings, questions, evidence requirements, entities and links. No article drafting.
04
Done-for-You Priority Cluster
USD 2,500
A 10-page cluster plan + 3 written pages
Three optimized pages of up to 900 words each, supported by a 10-page cluster plan. Publishing on your existing WordPress site is included when access is provided; a new site or redesign is not included.
What’s included
Three researched, written and optimized pages, with titles, meta descriptions, headings, internal links and an editorial checklist. With access, we format and publish these three pages in your existing WordPress site and check headings, links and metadata. No redesign, template building, schema engineering, development, backlinks or ongoing maintenance.
Every project is a one-off engagement for one website, one market and one language, with editable deliverables and one consolidated revision round. Final scope is agreed before work begins. Rankings and traffic are not guaranteed.
Expanding into another market?
Choose your SEO tier, then scope localisation separately by target market, language and source-word count. Research guides which markets to pursue and how the offer should be adapted. Other languages are supported through qualified partners, with availability confirmed before work starts. Localisation is part of the search strategy, not a standalone package.
Discuss the right scope ↗02 / Selected work
Experience, with context.
Selected work from Roua Krimi’s career and consulting through Hello World. Each relationship is described as it was.
HOSTINGER & ZYRO
In-house experience · 2020–2023SEO, content & localisation
French and Arabic content for web hosting and website-building products. Market-aware keyword research, commercial pages and technical guides that make complex subjects accessible.
ADOBE FIREFLY, VIA WORDERS
Consulting through Hello WorldSearch intent meets localisation
Search-intent research, keyword-to-page mapping, SEO briefs and multilingual SEO glossaries. Work delivered through Worders, which manages the relationship with Adobe.
MULTILINGUAL MEDIA PORTFOLIO
Service contract · 2022–2026Making editorial work scalable
SEO prioritisation, briefs, internal linking and coordination across Arabic and English sites. Direct management of a six-person team, with a wider network of writers.
Clarity before volume.
- 01
Understand
Your offer, audience, constraints and definition of success.
- 02
Prioritise
The searches, pages and markets worth your effort.
- 03
Build together
Clear briefs, useful content and coordinated delivery.
- 04
Learn & refine
Review performance and adjust the next priorities.
03 / About
A thoughtful partner.
A practical way forward.
Roua KrimiHello World SARL
Hello World SARL is a Tunisia-based consultancy led by Roua Krimi. Our focus is the connection between search, language and customer experience.
Roua brings six years in SEO and more than a decade in content and localisation. She works in Arabic, French and English, combining editorial judgement with search research and team coordination.
Design and development are coordinated with specialist partners according to the project. We agree the scope, responsibilities and measures of progress before work begins.
Roua has worked with
04 / Contact
Where do you want
to go next?
Tell us about your business, the markets you want to reach and what needs to change. We’ll start with the right questions.
Email Rouaroua@helloworld.consulting+216 98 510 898Chat on WhatsApp ↗